As we move further away from the memories of Lockdown and staying away from crowded places and shops I realise how little exposure I’ve had over the past year to overwhelming amounts of ‘stuff’!
I recently visited a garden centre looking for a plant present for a dear friend. Thought this would be a nicer gift to give than another bit of useless rubbish for the sake of giving to someone who has everything they need anyway.
To get to the delightful growing things I have to walk through walls and stands full of ‘stuff’, much of it Christmas related already and completely unrelated to gardens and gardening and growing things and probably destined eventually for landfill.
Having been locked away from regular contact with it all, as we have on and off over the past eighteen months, it seemed overwhelmingly vulgar. I couldn’t help feeling the weight of it bearing down on the planet; the weight of manufacture, pollution, the use of precious resources, for what? Probably for a moment’s pleasure soon diminished as we search for the next big fix.
I think our addiction to shop, and to have, is probably to do with our primeval hunter-gatherer need. A very real need in our psyche, but maybe one we should try and fulfil in other ways.
Our children are raised in a consumerist culture. They are educated in a consumerist culture. They are taught to be consumers. The system aims them towards it as sure as an arrow to a target, with promises of high qualifications equalling high incomes equalling high consumption (although that bit is never admitted openly) which is promoted as leading inevitably to high happiness. This is the overall message. Adverts on the telly promote stuff as equalling happiness, and push parents towards believing that the more stuff they buy their kids the better parent they are, the more educated their kids will be, and the more this indicates they love them.
The more stuff we buy isn’t any more guarantee of a better education than having the right shoes! And we should examine carefully all the insidious ways in which we educate our kids to be consumers and instead educate them to be the opposite; to ask ‘do I really need this?’
For the bottom line is; the more stuff you buy the more you destroy the planet upon which your kids, your grandkids, your great grandkids, depend. How does that future destruction show you love them?
What is needed instead is to teach them that life can be happy, successful, fulfilling without huge amounts of stuff. Teach them them to be resourceful. Teach them to reuse, repurpose, recycle. Teach them to look for ways to do things differently or do without – not such a bad thing – not deprivation as it is held up to be. Instead, it’s a way of avoiding the environmental deprivation we’re inflicting on the planet.
We need to change our thinking, particularly if we’re addictive shoppers. Readdress our own habits as an example to our children. And as an added bonus, appreciate that all this challenging thinking increases the intelligence and skills and mental agility of children far more than buying an answer will!
I came away with a beautiful plant that will no doubt be returned to the earth at some point. I’m under no illusion at the dubious pollutive practices (and the inevitable plastic pot) that got it to this point, but at least the plant itself will not add to the plastic mountain of unnecessary ‘homestyle’ trash I could have bought. Perhaps I’d just do better rethinking birthdays and gifts, rethinking any type of shopping or consuming!
Learning and education never end do they! Rethinking our consumerist habits must become a valuable part of that.