It’s only now, writing and publishing, that I’ve twigged how the powers of commercialism control what we read.
I should have guessed really; commercialism controls most of what we do. But it always comes as a surprise to know to what degree.
Big publishers only publish what will earn them big money. And mainstream bookshops usually only stock books that do the same. They are businesses after all.
And you probably think that writers earn thousands as it’s usually only the writers that do, like Dan Brown or J K Rowling, who get the coverage.
The truth is that most writers will be earning less than the minimum wage. And many will be covering subjects dealing with issues that are not mainstream and therefore not going to earn big money, so will not have big marketing machines behind them. Which means that it is harder to get titles out to the minorities who need it.
So you can see how those minorities often don’t get the books they need to support them.
With the chance to publish independently now, and the whole publishing process made more accessible, micro publishers like Bird’s Nest Books have a better chance of surviving and supporting writers like me who write about marginalised subjects.
But we still rely on your invaluable help.
Mainstream book companies are the ones that get all the attention – they can afford to pay for it. Publishers pay huge sums for shelf space and for stocking their books in the first place. This involves fees that small publishers cannot afford. So this boils down to the fact that what you get to see on shelves in bookshops, and consequently what you get to read, is controlled by them – if the book’s not got the potential for big bucks, it won’t even get published in the first place! That’s a fact.
For example, celebrities can write absolute crap yet it will appear in your face because big money got it there. If you’ve got a burning issue to write about but there’s no big money to be made – you won’t get it published and people won’t get to read it.
Many writers like me have a message or support they want to share that has nothing to do with big money. Consequently it is hard to get it out there.
This is where your help means so much.
I am indebted to all the people who have bought my books, shared them around, mentioned them online and networked them about, passed on my messages, promoted my work, donated to libraries, written reviews, and mentioned them on forums, blogs and Facebook. Your work doing that has meant that many who wouldn’t know this work’s there to help them get to hear about it. Thank you.
Both the publisher and I depend on the word of mouth and networking power of you our wonderful supportive readers.
And your support might one day sow a seed of hope in the hearts of a family whose children’s are suffering in school, yet who didn’t know alternatives existed.
It also shows that minority communities can survive and thrive even without a big commercial machine, on the kindness of strangers.
More than just helping me, your support goes so much further. And I am humbly indebted to you for it.